Effective whitening that safeguards sensitive teeth while strengthening enamel.

[Live orals] Puredia Whitening Toothpaste 80g delivers a clinically formulated approach to removing surface stains without damaging sensitive teeth. Its smooth, non-abrasive texture allows for gentle daily use, preventing irritation and maintaining oral comfort.

The toothpaste offers a mild mint flavour that freshens breath without overwhelming the senses. Being fluoride-free and free from harsh chemicals, it is ideally suited for those who prioritise natural oral care or require a gentle yet effective dental hygiene routine.

Key Ingredients

• Hydrogen peroxide – gently lifts surface stains supporting natural tooth whitening.
• Nano-hydroxyapatite – repairs micro-damage to enamel, strengthens teeth against decay, and restores smoothness and shine.
• Vitamin E – offers antioxidant protection to maintain healthy gums.
• Lemon and lettuce extracts – promote gum protection and contribute to overall oral health.

How to Use

1. Squeeze an appropriate amount of toothpaste onto your toothbrush.
2. Brush your teeth thoroughly for two minutes, ensuring all surfaces are covered.
3. Rinse your mouth well with water after brushing.
4. Use twice daily to optimise whitening and enamel care.

The Ritual Tip: For enhanced enamel protection, follow brushing with a calcium-rich mouth rinse to reinforce remineralisation and preserve your smile’s natural smoothness.